74 Boston Post Road, Madison CT 06443
TEL 800.336.1102 - FAX 800.340.0000
info@cffinc.com

IN THE NEWS

We are a full service preneed and perpetual care fund management company in business exclusively for the death care industry.

CREATING THE PRENEED EXPERIENCE

On a recent nine-hour flight I was writing down a few ideas for future articles when the plane hit some major turbulence, triggering people to scream, curse and say a few prayers. Strangely, I giggled and thought, “Wow, what a great premise for another preneed article.” Click here to read the full article…

CREATING THE “WANT”

“I want you to take care of me when I die.” Do I consider this a compliment? Absolutely! When I first started out as a 20-year old funeral director and someone said this to me, it was usually a young man who thought I didn’t get their true meaning— wink, wink. I will never forget…
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IN THE WEEDS

“In the Weeds” is a common expression in the service industry. It describes a stressful time in which you have myriad tasks of equal importance that all need to be accomplished immediately. Sometimes we get that feeling in our daily jobs, when we’re putting out fires rather than focusing on tasks that provide for the…
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IF I ONLY HAD A BRAIN

Everyone has to remember the mantra of my favorite character, “The Scarecrow”. “The Wizard of Oz” opened in theaters on August 25, 1939 based on the book, “The Wonderful Wizard of Oz” (1900) written by L. Frank Baum. Its classic charm and lessons learned can be shared across many industries. As funeral directors, can any of…
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WHO IN THE WORLD WOULD WANT TO BE A FUNERAL DIRECTOR?

Me, me, me – pick me! I want to be a funeral director! It is the world’s greatest career.  But when you stop and truly think about it, only a glutton for punishment would want to do what we do. Seriously, who in their right mind would want to be a funeral director? How many…
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USING FINANCIAL MEASURES TO EVALUATE YOUR BUSINESS

As the economy continues to slog along, it’s safe to say that many cemeteries are feeling the impact the most. In an industry where money is already a scarce resource, the very long run of declining and low interest rates is felt by every cemetery. For many cemeteries, there is little to no opportunity to…
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HOW TO RE-EVALUATE YOUR BUSINESS DURING DIFFICULT (OR EVEN) GOOD TIMES

Financial measures are a tool almost any business uses to determine how well it is doing. Whether you are a manager responsible for a part or all of the bottom line, an entrepreneur who started a business or a multigenerational owner where the business has, or will be, passed off to you, you can use financial…
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PRENEED ROUNDTABLE

Many in funeral service see preneed sales as a way to grow business, give customers what they want and guarantee success into the future. But, just like all other aspects of the profession, the sale and management of preneed accounts is subject to changing economic conditions and customer expectations and desires. In this first part…
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WHAT DO YOU WANT ME TO DO WHEN YOU DIE?

When asked to write an article on preneed my brain glazed over. What aspect of preneed can be rediscovered? Don’t you feel that you know most of what there is to know on preneed? Are you looking for that next best thing that will make your preneed program stand out from everyone else’s? Click here…
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BEYOND SELLING: HELPING PEOPLE TO BUY

Public attitude is changing toward end-of-life ceremonies, and as a result, it is transforming the funeral and cemetery industry. We often see statistics about the rising cremation rate as more people choose cremation for their final disposition.The industry gets fixated on the statistics, and we end up hearing news about some cemeteries experiencing decreased sales…
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